Barbary Coast Brewery
Branding, logos, print ads
At a Glance
Barbary Coast was a thesis project Hannah undertook while studying at the University of Central Florida. The project involved creating a brewery brand.
The Challenge
This project was revisited and used as a creative exploration. New elements were altered in the logo and bottle labels. A new slogan was created and applied in the magazine advertisement and billboard design.
Our Approach
The logo was retouched to have a timeless, typeset with a combination of blue, orange and tan.
Inspiration
The warm desert color palette and the California Coast.
Bottle Branding
Lightly-colored, bottle labels complement the beer’s light and crisp flavor profile.
Advertisements
The coined phrase “So good it’s worth going overboard” served as the key message.
Simple UI
Soft and pleasing coastal colors: UI elements that will spark your sense of adventure.